Sony Launch 3D TV in June 2010

Sony will begin shipping 3D TVs in Japan and the rest of the world on June 10, 2010. Two models, which are 40- and 46-inch, will come bundled with two pairs of 3D glasses and the price will be 290,000 yen (US$3,215) and 350,000 yen respectively. The both models will be followed by six further sets in July: 52- and 60-inch models that come with 3D glasess and four models that have 3D ciruity inside but require the additional glasses and infrared transmitter.

Estimated price of the glasses will be 12,000 yen per pair and the transmitter will cost 5,000 yen. The transmitter sends out a signal to synchronize electronic shutter in the glasses. According to Sony, the products can typically be found online for less.

Each set will be included by a real-time 2D-to-3D convertor. The convertor will simulate a 3D image from conventional 2D television image.

A firmware upgrade to its PlayStation 3 console that adds 3D support and other 3D-compatible home electronics products will also be available to coincide with the television launch.